Mandatory from December 1, 2024 · SEBI LODR Reg. 30(11)

Respond to Market Rumours
in 24 Hours — avoid
SEBI Penalties

RumourLens24 is India's most advanced AI-powered compliance platform for listed entities. Real-time MPM detection, AI rumour verification, compliant draft responses, and one-click exchange filing — all in one system.

250+
Listed entities mandated
24h
Regulatory response window
3
MPM threshold tiers
Live MPM alert ● Critical
Indravati Coatings Ltd — NSE
-3.02% vs Nifty +1.2% · Net delta +3.6%
⏱ Time remaining 14:32
Draft ready
Deny · M&A
MPM trigger report
8 stories
Designed for India's top 250 listed entities
NSE Listed
BSE Listed
NIFTY 50
Sensex 30
NIFTY Next 50
NIFTY 100
The challenge

Manual tracking
is a compliance
liability

Every hour your team spends manually monitoring price movements and media is an hour the clock is ticking on your 24-hour regulatory window.

24-hour window is unforgiving
SEBI mandates a response within 24 hours of a Material Price Movement. Missing this triggers monetary penalties under Section 23E of SCRA.
Hundreds of news sources to monitor
Mainstream media, ePapers, regional outlets, news channels — manually tracking all sources for company-specific rumours is practically impossible.
Compliance window status
Indravati Coatings · INDCOAT5.5 hrs left
Kalyani AutoTech · KALYAUTO10 hrs left
Narmada Infotech · NARMINF20 hrs left
MPM threshold (≥₹200 stocks) ±3.00%
MPM threshold (₹100–₹199) ±4.00%
MPM threshold (₹0–₹99) ±5.00%
Platform features

Everything you need to stay compliant

From the moment an MPM is triggered to the moment your response is filed — RumourLens24 handles every step.

Real-Time MPM Detection
Live NSE/BSE price feed integration. Automatically calculates stock vs benchmark delta and fires alerts the moment thresholds are breached — before you even open your inbox.
NSE + BSE Live feed Auto threshold
AI Rumour Verification Engine
Scans 50+ mainstream media sources — digital, print, ePaper, news channels — using company-specific keywords. AI scores each story with a Rumour Score (High / Low / None) and compliance action recommendation.
50+ sources AI scoring Keyword tracking
Compliant Draft Responses
Pre-built templates covering all rumour categories × 3 response types (Deny / Confirm / NCND), generated per Industry Standards Note.
3 response types Auto-fill
Smart Multi-Channel Notifications
Tiered escalation alerts via email, and WhatsApp. Three urgency tiers — Initial (20hr), Urgent (10hr), Critical (4hr) — with role-based routing to CS, Legal, and KMPs per Reg. 30(11A).
Email WhatsApp
Immutable Audit Trail
Every action — MPM trigger, draft generation, KMP query, CS sign-off, exchange filing — timestamped and locked. Exportable as a PDF MPM Trigger Report for SEBI inspections and 8-year record retention.
SEBI-ready 8-year retention PDF export
How it works

From MPM trigger to filed response in 4 steps

The entire Reg. 30(11) compliance workflow, automated from detection to audit-ready record.

1
MPM Detected
Live NSE/BSE feed crosses the configurable threshold. System calculates net delta vs Nifty 50 / Sensex benchmark and triggers incident.
T + 0 min
2
AI Scans Media
Rumour verification engine searches 50+ mainstream media outlets using your keyword library. Stories scored and ranked by compliance priority.
T + 5 min
3
Draft & Approve
AI generates the compliant Deny / Confirm / NCND draft. CS and Legal review via role-based portal. KMP queries sent per Reg. 30(11A).
T + 2–4 hrs
4
File & Archive
One-click submission to BSE + NSE portals. Audit trail auto-locked, MPM Trigger Report PDF generated and archived for 8-year SEBI retention requirement.
Before 24 hrs
250+
Mandated listed entities
50+
Mainstream media sources tracked
99.9%
Platform uptime SLA
<5min
Time from MPM to MPM Trigger Report
Official SEBI Notification

Regulation 30(11) is now mandatory for
Top 250 listed entities

SEBI amended the LODR Regulations via notification dated May 17, 2024, requiring listed entities to confirm, deny or clarify market rumours upon a Material Price Movement. The trigger point was changed from "material events reported in mainstream media" to the happening of a material price movement.

Read full SEBI circular →
June 1, 2024
Phase 1 Live
Top 100 entities
December 1, 2024
Phase 2 Live ✓
Top 250 entities
FAQ

Frequently asked questions

Understanding Rumour and Regulation 30(11) of SEBI LODR

In the context of Regulation 30(11), a rumour is unverified information or a report circulating in the mainstream media about a listed entity that could affect the price of its securities.
Rumour verification is important for listed companies because Regulation 30(11) of the SEBI (LODR) requires them to verify certain market rumours, helping maintain transparency and market integrity.
Currently, the top 250 listed entities are required to verify market rumours. However, any listed entity may voluntarily confirm or deny any reported event or information to the stock exchange(s).
The listed entities are required to confirm, deny or clarify specific market rumours reported in mainstream media when such rumours are associated with material price movements.
In the context of rumour verification, it is the material movement in the prices of the scrip of the listed entity.
The listed entity is required to look into the specific news sources as covered in the scope of mainstream media by SEBI.
Yes. Industry Standard Notes provides specific news sources under the scope of mainstream media.
The listed entity is given 24 hours from the trigger of MPM to respond to the rumour.
The listed entities may engage external agencies for tracking news reported in the specific mainstream media, including identifying and tracking the digital news sources.

About RumourLens24

RumourLens24 is a simple, user-friendly platform that automates the entire Regulation 30(11) compliance process, from detecting material price movement (MPM) to preparing and maintaining audit-ready records.
Yes. RumourLens24 detects MPM trigger on live BSE/NSE data and calculates stock price vs benchmark delta.
Yes. RumourLens24 scans all the SEBI prescribed mainstream media sources – digital, ePapers, news channels.
To view the relevant news articles, click on News Mentions tab on the left pane. You can further filter news by date range, news source and relevance score.

Installation, Training and Support

No installation is required as RumourLens24 is a cloud-based SaaS platform that can be accessed through a web browser. Once your organisation is onboarded, authorised users will receive login credentials to securely access the application from any supported device with an internet connection.
Training is provided as part of the onboarding process. The product demonstration helps you understand it further. You can contact our support team for assistance.
For technical support you can contact support@axardigital.com.

Login and Account Access

The Admin can add users under User Management screen.
Admin can assign roles and permissions under System Settings → Role Management → Add Role.
Clicking on Action column under Users → User Management will allow Admin to edit or deactivate users.

Alerts, Notifications and Reporting

On your dashboard you can see details of MPM trigger and also receive notification through email.
The platform automatically sends alerts via email and WhatsApp. Notifications are scheduled based on the remaining response time (e.g., 20 hours, 10 hours, and 4 hours) and are routed to designated stakeholders helping ensure timely action.
Clicking on the Reports tab on the left pane gives you the list of reports. You can filter them on type and date range.
There are four types of reports – 1. Morning Summary 2. Evening Summary 3. MPM Trigger Report and 4. MPM Follow-up Report. When MPM is triggered, the standard Evening Summary Report is replaced with the MPM Follow-up Report.
Yes. Reports can be downloaded.
Yes. The system provides draft responses as per the Industry Standards Note.

Don't let the next MPM
catch you unprepared

See RumourLens24 in action with your own company data. Our compliance specialists will walk you through the platform in 30 minutes.